Geranium Rozanne’s Personality and The Rozanne Experience



Geranium RozannePlease keep in mind that Geranium ‘Rozanne’ was born, raised and currently resides in the United Kingdom.

As such, the Rozanne and Friends® website will have the British flair in language and spelling. It will have European-style dates, too. For example, March 10, 2017 will be displayed as 10.03.2017. She will present measurements in both metric and U.S.

Note: We “American-ize” language and spelling on The Must Have Perennials™ website where appropriate. We present measurements in both metric and U.S.

We Have Experience.

Geranium Rozanne™ has become the world’s top-selling perennial. Her performance in a wide range of climates around the world has earned recognition as a PPA Perennial Plant of the Year, the Royal Horticultural Society’s Plant of the Centenary recognition, along with many more accolades from trial garden evaluations, consumer gardening publications and garden writers.

Due to an innovative social media marketing campaign, Rozanne now has her own easy-going, adventurous personality, attracting over 100,000 followers on Facebook. She has actually become the single, most popular flower on Facebook. Now she is introducing her “friends”, other great perennial plants that every garden must have.

In addition to increased social media content, we are publishing captivating blog posts, covering tips and how to’s, landscaping ideas, lessons from nature and more.  Customer-focused web pages at have strategic key word content that improves Google search results to drive traffic to our blogs and website.

Ultimately, we want our pages and posts to appear first when users search for any related terms tied to the perennial plant varieties we offer.

We communicate the success of this “experiment” to our partners in Rozanne Experience blog posts. Therefore, we help you make better decisions on:

  • what to grow
  • services – what to offer?
  • what messages to communicate
  • and to whom, when and where to communicate

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